Outreach
How to scale your content outreach
When you’ve published a blog post, do you only then look for people to contact to help distribute it? How many people have a ‘go to’ list for outreach? Can you really contact the same people again? Neil Patel and Eric Siu give a short smart talk on outreach,
Everyone wants to take from influencers but are you offering economic value in return?
From 12.20 minutes in, Gary Vaynerchuk gets angry. When you’re contacting influencers, do you ever wonder if you’re offering them enough value? Does it feel a little like begging and hoping? As Gary proves, influential people get angry when they’re offered a bad trade. The economics